Consumer & Retail Trends

Event Details

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What: AmCham Event

When: Friday, October 18, 2013, 12:00 PM to 1:30 PM

Where: InterContinental Hanoi Westlake, 1A Nghi Tam, Tay Ho, Hanoi

For the 9th year in a row, AmCham welcomes Ralf Matthaes from TNS Vietnam to update us on the changing landscape of Vietnamese consumerism. Join us for lunch on October 18 and discover the latest trends and consumer habits which have been impacted during Vietnam’s economic downturn. This presentation will discuss the true story of luxury goods buying, changing spending priorities, shifting media habits, a rich man vs. poor man analysis, and a forecast for Vietnamese consumer behavior in 2014. Attendees will hear how Hanoi consumption compares with HCMC; Vietnam’s fastest growing brands; whether consumers are spending more or less, and what are they spending on. Don’t miss this popular presentation on Vietnam’s consumer trends on October 18.

Please click HERE to download the flyer of this event.

COST: VND 650,000 for Members and VND 850,000 for Non-Members.

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